With years of cultural immersion and travel experience across Europe, the Mediterranean, and Africa, Lytia has a unique perspective on diverse cultures and environments, which has inspired her mission to support aspiring and evolving leaders in the industry. At Apex Webtech Services, Lytia brings T-shaped marketing to Green Business Leaders, providing brand exposure and exponentially increasing target leads, leading to higher conversion rates and more influential impact in cultural, community, and political sectors of the industry.